{"id":10176,"date":"2021-11-24T11:11:20","date_gmt":"2021-11-24T10:11:20","guid":{"rendered":"https:\/\/journalift.org\/?p=10176"},"modified":"2021-11-24T11:11:21","modified_gmt":"2021-11-24T10:11:21","slug":"vaznost-i-ljepota-pripovijedanja-u-vijestima","status":"publish","type":"post","link":"https:\/\/journalift.org\/bhsc\/vaznost-i-ljepota-pripovijedanja-u-vijestima\/","title":{"rendered":"Va\u017enost i ljepota pripovijedanja u vijestima"},"content":{"rendered":"\n

Svaki novinar je pripovjeda\u010d. Ponekad, kada smo preokupirani poslom, skloni smo zaboraviti tu \u010dinjenicu. Pogotovo u lokalnim medijima, gdje jedna osoba obi\u010dno ima vi\u0161e od jedne pozicije ili pokriva vi\u0161e zadataka tokom dana. U takvim slu\u010dajevima, brzi podsjetnik na ono \u0161to je va\u017eno kako bismo podigli kvalitet na\u0161eg rada i u\u010dinili na\u0161e pri\u010de privla\u010dnijim za publiku, uvijek je dobrodo\u0161ao. \n<\/p>\n\n

Medijske ku\u0107e koje su u\u010destvovale u ovom kursu bile su uglavnom lokalne radio ili TV stanice i novinski portali koji su bili zainteresovani da svoj sadr\u017eaj obogate vizuelnim pri\u010dama. Ve\u0107ina njih pokriva dnevne vijesti i fokusira se na lokalna pitanja, kao i na aktivnosti lokalnih politi\u010dara. <\/p>\n\n

Cilj kursa je bio da im poka\u017eemo da \u010dak i uz ograni\u010dene izvore i mali broj ljudi u redakciji, postoji na\u010din da proizvedu sadr\u017eaj koji je kvalitetniji i va\u017eniji za njihovu publiku. \n<\/p><\/blockquote><\/figure>\n\n

Prvo moramo shvatiti \u0161ta je na\u0161 posao i koji je zadatak koji trebamo ispuniti svojom pri\u010dom. Na\u0161 posao je da izvje\u0161tavamo o temi koja je zna\u010dajna za na\u0161u zajednicu, da to radimo na objektivan na\u010din, zasnovano na \u010dinjenicama, poku\u0161avaju\u0107i da predstavimo sve bitne strane ili uglove te pri\u010de. Istovremeno, na\u0161 posao kao novinara je da to uradimo na na\u010din da svi razumiju \u0161ta je pri\u010da, kao i da je zapamtimo. Dakle, \u0161ta rade pri\u010de? <\/span>Pri\u010de anga\u017euju, pobolj\u0161avaju razumijevanje i ne zaboravljaju se dugo nakon \u0161to same \u010dinjenice izblijede.<\/strong><\/p>\n\n

“Dobra pri\u010da je vi\u0161e od informacija. To daje dodatnu vrijednost temi.”<\/p>(American Press Institute)<\/span><\/cite><\/blockquote>\n\n

Ova re\u010denica mo\u017eda na najbolji na\u010din predstavlja na\u010din na koji treba da pristupimo temi koju obra\u0111ujemo. Drugi je da sve mo\u017ee biti vijest, ali nije sve vrijedno vijesti. Dakle, \u0161ta to zna\u010di? To zna\u010di da ne treba svaku informaciju, ili poziv za prisustvovanje konferenciji za novinare gradona\u010delnika ili nekoga iz gradskih ili dr\u017eavnih institucija, smatrati motivom za pri\u010du. Me\u0111utim, to mo\u017ee biti mjesto na koje vi kao novinar mo\u017eete oti\u0107i i postaviti pitanja relevantna za pri\u010du koju pravite. Kada prona\u0111ete va\u017ene ili zanimljive informacije, morate prona\u0107i pravi na\u010din da ih ispri\u010date svojoj publici. Prema novinskoj agenciji Associated Press, dobra pri\u010da koristi pripovijedanje kako bi va\u017ene vijesti u\u010dinila zanimljivijim.<\/span><\/p>\n\n

\"Šest<\/figure>\n\n

\u0160est elemenata dobre pri\u010de<\/h2>\n\n

Prva lekcija koju svi mi novinari nau\u010dimo je va\u017enost tzv. 5W pitanja. Dakle, odgovori na tih pet pitanja bi\u0107e stavljeni pod prvi element \u2013 \u200b\u200b<\/span>informacije<\/strong>.<\/b><\/p>\n\n

Za\u0161to su ove informacije koje imate zna\u010dajne \u2013 to je drugi dio na koji treba da odgovorite, odnosno da nam poka\u017eete u svojoj pri\u010di. Dakle, drugi element \u0107e biti <\/span>zna\u010daj<\/strong>.<\/b><\/p>\n\n

Ponekad kada radimo na pri\u010di te\u0161ko je odustati od nekih njenih dijelova koji se ba\u0161 i ne uklapaju u na\u0161u prvobitnu ideju. Smatramo da je sve va\u017eno i da \u0107emo svojoj publici uskratiti neke vrijedne informacije ako ne uguramo sve \u0161to imamo u pri\u010du. Nemojte to raditi. Manje obi\u010dno zna\u010di vi\u0161e. Drugim rije\u010dima, <\/strong><\/span>va\u017eno je fokusirati se na osnovnu ideju na\u0161e pri\u010de, jer previ\u0161e detalja mo\u017ee biti pretjerano.<\/strong><\/p>\n\n

Uvijek stavite lice na svoju pri\u010du<\/strong>, jer ljude najvi\u0161e zanimaju ljudi. Razmislite ko bi mogao biti glavni lik va\u0161e pri\u010de i poku\u0161ajte je ispri\u010dati kroz njegovo ili njeno li\u010dno iskustvo. Na taj na\u010din se va\u0161a publika mo\u017ee povezati i bolje razumjeti, jer se mo\u017ee povezati s osobom koja s njima razgovara.<\/span><\/p>\n\n

Dobra vijest daje gledaocu\/slu\u0161aocu\/\u010ditaocu osje\u0107aj zavr\u0161enosti. <\/span>Mora imati jasnu formu<\/strong> \u2013 po\u010detak na kojem \u0107emo nau\u010diti koja je tema ili problem i ko su ljudi na koje se to odnosi, zatim u sljede\u0107em dijelu pri\u010de \u2013 kako je do tog problema do\u0161lo, \u0161ta ga je izazvalo, koje su posljedice, postoje li mogu\u0107a rje\u0161enja i ako postoje \u2013 koliko smo daleko od toga. To je samo jedan primjer. Mo\u017eete prona\u0107i svoj na\u010din da ispri\u010date pri\u010du, ali pobrinite se da va\u0161a publika ima sva potrebna obja\u0161njenja.<\/span><\/p>\n\n

Svaka dobra pri\u010da koristi jednostavan i razumljiv jezik, jer nam je cilj da je svako mo\u017ee razumjeti. Dobri razgovori ili citati su tako\u0111e veoma zna\u010dajni. Pru\u017eaju zanimljiviju i te\u010dniju pri\u010du. Dakle, \u0161esti element su \u2013 <\/span>glasovi.<\/strong><\/p>\n\n

\"Približite<\/figure>\n\n

Pribli\u017eite ih pri\u010di koliko god mo\u017eete<\/h2>\n\n

Va\u0161a publika treba da vidi ono \u0161to ste vidjeli i da \u010duje ono \u0161to ste \u010duli. Oni moraju biti dio iskustva. Dobar reporter \u0107e ih tamo odvesti.<\/p><\/blockquote><\/figure>\n\n

Ovisno o vrsti medija za koji izvje\u0161tavate, odlu\u010dite da li trebate nacrtati sliku rije\u010dima kako biste predstavili atmosferu ili to mo\u017eete u\u010diniti prirodnim zvukom (za radio pri\u010de), ili prirodnim zvukom i slikom (za TV). Drugim rije\u010dima, vi ste o\u010di i u\u0161i svoje publike.<\/strong><\/p>\n\n

Dakle, ako pravite TV paket, razmi\u0161ljajte vizuelno. Zamislite koje bi slike odra\u017eavale su\u0161tinu pri\u010de i odaberite jednu od njih za po\u010detak. Neka rije\u010di prate i dopunjuju sliku. Koristite prirodni zvuk da oslikate atmosferu i budite dio pri\u010de \u2013 poka\u017eite da ste tu. Stand-up bi trebao biti dio ve\u0107ine TV pri\u010da. Oni pokazuju da je reporter prisutan na mjestu doga\u0111aja, \u0161to pove\u0107ava zna\u010daj pri\u010de. To mo\u017ee biti dobar na\u010din da istaknete neke od informacija, ili ga mo\u017eete koristiti kao most izme\u0111u dva dijela pri\u010de. Va\u0161i stand-upovi ne bi trebali biti dugi, maksimalno 15 do 20 sekundi. Poku\u0161ajte da svoj tekst izgovorite direktno u kameru umjesto da ga \u010ditate \u2013 izgleda\u0107e prirodnije. Obucite se prikladno, \u0161to zna\u010di jednostavna odje\u0107a, bez imena brendova ili slika na njoj. \n<\/p>\n\n

Kada pi\u0161ete za televiziju ili radio, va\u017eno je da koristite stil razgovora. Drugim rije\u010dima, pi\u0161ite onako kako pri\u010date. <\/span>Kratke re\u010denice uvijek bolje funkcioniraju<\/strong> na televiziji i radiju<\/strong>. Poku\u0161ajte biti jednostavni i direktni \u2013 to nije \u010dlanak u novinama kojem se va\u0161a publika mo\u017ee vratiti ako ne\u0161to nije razumjela. Zapamtite da slu\u0161aju ili gledaju va\u0161u pri\u010du i da moraju odmah sve razumjeti. Dobra taktika je da svoju pri\u010du pro\u010ditate naglas za sebe ili svoje kolege i vidite da li je dovoljno razumljiva.<\/span><\/p>\n\n

\"Četiri<\/figure>\n\n

\u010cetiri pitanja koja vam mogu pomo\u0107i da prona\u0111ete fokus<\/h2>\n\n

Nije neobi\u010dno imati pote\u0161ko\u0107a u pronala\u017eenju fokusa pri\u010de i zadr\u017eavanju na njemu. Zato mo\u017ee biti korisno imati orijentir koji \u0107e vas dovesti do njega. Ova \u010detiri pitanja mogu poslu\u017eiti kao takva. \n<\/p>\n\n

\u0160ta je centralna ta\u010dka pri\u010de?<\/strong> Ili, o \u010demu je pri\u010da zapravo? Na koja pitanja treba da odgovori?<\/span><\/p>\n\n

Ko su centralni likovi?<\/strong> Zapamtite, ljude najvi\u0161e zanimaju ljudi. Prona\u0111ite osobu koja je najvi\u0161e pogo\u0111ena ili je uklju\u010dena u temu o kojoj izvje\u0161tavate i poku\u0161ajte je ispri\u010dati iz njene ili njegove perspektive.<\/span><\/p>\n\n

\u0160ta je centralni dokaz?<\/strong> Koje informacije imate koje mogu podr\u017eati glavnu tezu va\u0161e pri\u010de?<\/span><\/p>\n\n

\u0160ta je kontekst?<\/strong> Uvijek zapamtite da va\u0161 posao nije samo da date \u010dinjenice, ve\u0107 i da ih objasnite svojoj publici stavljaju\u0107i ih u pravi kontekst. Pri\u010date pri\u010du koja mora biti potpuna i razumljiva.<\/span><\/p>\n\n

\u0160ta izbjegavati?<\/p>\n\n

Ne, ovo nije jo\u0161 jedno pitanje koje \u0107e vam pomo\u0107i da prona\u0111ete fokus svoje pri\u010de, ali je pitanje koje vam mo\u017ee pomo\u0107i da bolje pi\u0161ete prvenstveno za radio i televiziju, ali i za portale ili novine. \n<\/p>\n\n

Prvo \u0161to biste trebali izbjegavati su pridjevi, pogotovo ako pravite TV paket ili pri\u010du za radio. Bolje je koristiti jake glagole i imenice i prikazati slikom umjesto da opisujete. Izbjegavajte nepotrebne rije\u010di i fraze i u\u0161tedite vrijeme i prostor za detalje koji mogu biti va\u017eni za pri\u010du. <\/span>U\u010dinite svoju pri\u010du li\u010dnom, pustite publiku da se pove\u017ee s njom i stoga izbjegavajte previ\u0161e formalan jezik<\/strong>.<\/span><\/p>\n\n

\"Izvještavanje<\/figure>\n\n

Izvje\u0161tavanje u\u017eivo<\/h2>\n\n

To je jedan od najzahtjevnijih zadataka za novinare. Obi\u010dno ide ruku pod ruku s udarnim vijestima i stavlja reportera u epicentar doga\u0111aja. Va\u0161 posao je da prikupite i provjerite \u0161to je mogu\u0107e vi\u0161e informacija i da ih dostavite svojoj publici u realnom vremenu, onako kako se doga\u0111aj razvija. Recite publici \u0161ta se de\u0161ava, opi\u0161ite ili poku\u0161ajte da im poka\u017eete \u0161ta vidite. Poku\u0161ajte prona\u0107i vjerodostojne svjedoke koji \u0107e objasniti \u0161ta se dogodilo i kako je to uticalo na njih. \n<\/p>\n\n

Novinari su ljudi, pa je pokazivanje emocija u vrlo stresnim situacijama sasvim prirodno. Ipak, poku\u0161ajte zadr\u017eati ravnote\u017eu i ravnote\u017eu izme\u0111u emocija i informacija.<\/p><\/blockquote><\/figure>\n\n

S druge strane, kada se opisuju emocije, manje je obi\u010dno bolje.<\/p>\n\n

Kada je u pitanju izvje\u0161tavanje u\u017eivo, va\u017eno je imati na umu da ne biste trebali i\u0107i u\u017eivo samo zbog javljanja u\u017eivo. Imajte razlog za\u0161to ste tamo. Ako nije udarna vijest, pripremite se kako treba, pravite bilje\u0161ke, ali ne cijeli scenarij. Bi\u0107e prirodnije i lak\u0161e ako ne nau\u010dite svoj tekst napamet, ve\u0107 poku\u0161ate da ga ispri\u010date publici kao da razgovarate sa prijateljem. \n<\/p>\n\n

Zapamtite, publika ne \u017eeli da joj \u010ditate vijesti. Oni to mogu sami. \u017dele da im ispri\u010date pri\u010du. Vi ste pripovjeda\u010d. Ne zaboravite to. \n<\/p>\n\n

<\/p>\n","protected":false},"excerpt":{"rendered":"

Svaki novinar je pripovjeda\u010d. Ponekad, kada smo preokupirani poslom, skloni smo zaboraviti tu \u010dinjenicu. Pogotovo u lokalnim medijima, gdje jedna osoba obi\u010dno ima vi\u0161e od jedne pozicije ili pokriva vi\u0161e zadataka tokom dana. U takvim slu\u010dajevima, brzi podsjetnik na ono \u0161to je va\u017eno kako bismo podigli kvalitet na\u0161eg rada i u\u010dinili na\u0161e pri\u010de privla\u010dnijim za […]<\/p>\n","protected":false},"author":49,"featured_media":10160,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[61,62],"tags":[889,887,890,886,888],"class_list":["post-10176","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digitalno-izvjestavanje","category-tradicionalni-mediji","tag-fokus","tag-informacija-bs","tag-izvjestavanje-uzivo","tag-reporter-ka","tag-znacaj","ciTrackContent"],"acf":[],"yoast_head":"\nVa\u017enost i ljepota pripovijedanja u vijestima - Journalift<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/journalift.org\/bhsc\/vaznost-i-ljepota-pripovijedanja-u-vijestima\/\" \/>\n<meta property=\"og:locale\" content=\"bs_BA\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Va\u017enost i ljepota pripovijedanja u vijestima - Journalift\" \/>\n<meta property=\"og:description\" content=\"Svaki novinar je pripovjeda\u010d. 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