{"id":8501,"date":"2021-08-18T13:08:41","date_gmt":"2021-08-18T11:08:41","guid":{"rendered":"https:\/\/journalift.org\/lokalni-mediji-okosnica-profesionalnog-i-nezavisnog-novinarstva\/"},"modified":"2021-09-01T19:28:36","modified_gmt":"2021-09-01T17:28:36","slug":"lokalni-mediji-okosnica-profesionalnog-i-nezavisnog-novinarstva","status":"publish","type":"post","link":"https:\/\/journalift.org\/bhsc\/lokalni-mediji-okosnica-profesionalnog-i-nezavisnog-novinarstva\/","title":{"rendered":"Lokalni mediji, okosnica profesionalnog i nezavisnog novinarstva"},"content":{"rendered":"\n

Medijska situacija na zapadnom Balkanu se pogor\u0161ava, \u0161to je rezultat kontinuiranih napada na slobodu medija i sistematsko podrivanje struke. Zemlje zapadnog Balkana su pozicionirane na najni\u017eim mjestima u odnosu na druge evropske zemlje u izvje\u0161taju <\/span>Indeks medijskih sloboda u svijetu 2021<\/span><\/i> (<\/span>2021 World Press Freedom Index<\/span><\/a>) <\/span>Reportera bez granica (Reporters without Borders \u2013 RSF). <\/span><\/p>\n\n

Od 180 zemalja koje se nalaze na listi RSF-a, Bosna i Hercegovina je na 58. mjestu, slijedi Kosovo na 78. poziciji, Albanija na 83., Sjeverna Makedonija na 90. mjestu, Srbija na 93., a Crna Gora na 104. mjestu.<\/strong><\/p>\n\n

Govore\u0107i na konferenciji u Sarajevu, u Bosni i Hercegovini, 2019. godine, generalni sekretar Evropske federacije novinara (European Federation of Journalists) Ricardo Gutierrez rekao je<\/a> da je “sloboda medija u padu \u0161irom Evrope ali je situacija u ovom regionu gora nego na bilo kojem drugom\u00a0 mjestu.”<\/span><\/p>\n\n

Unutar takvog izazovnog medijskog pejza\u017ea, Thomson Fondacija radi na razvoju i ja\u010danju uredni\u010dke nezavisnosti i poslovanja lokalnih medija u \u0161est zemalja zapadnog Balkana kao dio projektnog konzorcija koji finansira Fond za sukob, stabilnost i sigurnost Vlade Ujedinjenog Kraljevstva (Conflict, Stability and Security Fund – CSSF). <\/p>\n\n

\"redakcija3-montaza.\"<\/figure>\n\n

Za\u0161to lokalni?<\/h2>\n\n

Lokalni mediji su posebno ranjivi, navodi se u nedavno ra\u0111enoj studiji koju je naru\u010dila Thomson Fondacija, a koja ukazuje na to da su lokalni mediji u svih \u0161est zemalja zapadnog Balkana umnogome zanemareni u odnosu na nacionalne medije. <\/p><\/blockquote><\/figure>\n\n

Ovdje se pod lokalnim medijima misli na one organizacije koje djeluju izvan glavnog grada i velikih gradova.<\/p>\n\n

Studija Fondacije je neuobi\u010dajena jer trenutno postoji malo ili nimalo detaljnog znanja o lokalnim medijima, po\u0161to se ve\u0107ina istra\u017eivanja fokusira na nacionalni nivo<\/strong>. <\/span>Njom su otkrivene mogu\u0107nosti da se tim medijskim organizacijama pomogne da anga\u017euju publiku kao potencijalni izvor prihoda.<\/span><\/p>\n\n

To dolazi u vrijeme pove\u0107anog zna\u010daja za lokalne medije. Pandemija Covid-19 dovela je do potrebe za lokalnim, prikladnim i ta\u010dnim informacijama. Kao \u0161to <\/span>Vije\u0107e Evrope<\/span><\/a> isti\u010de: “Osiguranje pravih informacija o rizicima javnog zdravlja klju\u010dni je element odgovora na krize”.<\/span><\/p>\n\n

Mediji na zapadnom Balkanu<\/h2>\n\n

U \u0161est zemalja zapadnog Balkana \u017eivi pribli\u017eno 18 miliona ljudi, od kojih Srbija ima najve\u0107u populaciju – oko 7 miliona, a Crna Gora najmanju – 0,6 miliona.<\/p>\n\n

Ukupno gledano, postoji oko 1.500 lokalnih medija, od kojih je skoro polovina njih u Srbiji, 19% ih je u Bosni i Hercegovini, 12% u Albaniji, 10% u Sjevernoj Makedoniji, 7% na Kosovu, a 5% u Crnoj Gori. \n<\/p>\n\n

Generalno, medijska tr\u017ei\u0161ta u svim tim zemljama su fragmentirana, zasi\u0107ena i neprozirna u pogledu broja medija i njihovog rada, a vlasni\u0161tvo je tako\u0111er \u010desto nejasno<\/strong>. <\/span>Online medijsko tr\u017ei\u0161te je naj\u017eivahnije, s prosje\u010dno \u0161est online medija koji rade u svakoj zajednici.<\/span><\/p>\n\n

Studija Thomson Fondacije utvrdila je da, u nedostatku stabilnih prihoda lokalni mediji zavise od javnog finansiranja, te se, po\u0161to su prihodi od reklamiranja ograni\u010deni, njihova uredni\u010dka politika prilago\u0111ava dominantnoj politi\u010dkoj opciji, dok oni koji nastoje ostati profesionalni i nezavisni te\u0161ko opstanu, uz malo dostupne donatorske pomo\u0107i.<\/p><\/blockquote><\/figure>\n\n

\"TV-Forum\"<\/figure>\n\n

Lokalni mediji<\/h2>\n\n

Neki informativni web portali poku\u0161avaju izbje\u0107i ovisnost o javnom finansiranju koriste\u0107i inovativne pristupe. Zaposleni na portalu\u00a0 <\/span>Ul-info<\/span><\/a> iz Ulcinja u Crnoj Gori ukazuju na zna\u010daj bliske saradnje sa civilnim dru\u0161tvom. “<\/span>Zajedni\u010dki projekti sa organizacijom civilnog dru\u0161tva mogli bi biti jedan od alternativnih izvora za finansiranje lokalnih medija<\/strong>“,<\/span> izjavio je Mustafa Canka, glavni urednik Ul-info.<\/span><\/p>\n\n

Mileva Male\u0161i\u0107 iz <\/span>TV Foruma<\/span><\/a> u Prijepolju, Srbija, nudi jo\u0161 jedan pristup. “Stvaranje lokalne mre\u017ee za dijeljenje proizvoda i informacija moglo bi biti od neizmjerne pomo\u0107i”, ka\u017ee ona.<\/span><\/p>\n\n

TV Forum je nedavno vodio crowdfunding<\/i> kampanju za prikupljanje sredstava za novu opremu. Za manje od dva mjeseca prikupili su 5.500 ameri\u010dkih dolara, \u0161to predstavlja gotovo 50 posto njihovog mjese\u010dnog bud\u017eeta.<\/strong><\/p>\n\n

Uloga u zajednici<\/h2>\n\n

Prema mi\u0161ljenju Canke, ranija podjela medija na lokalne i nacionalne je zastarjela. Kao rezultat internet revolucije, ve\u0107ina medija se nalazi na internetu, te se do njih mo\u017ee do\u0107i na globalnom nivou. “Stoga je”, ukazuje Canka, “moto ‘misli globalno, djeluj lokalno’ od neizmjernog zna\u010daja u dana\u0161nje vrijeme.” Lokalni mediji mogu kontinuirano izvje\u0161tavati o pitanjima koja su va\u017ena za lokalnu zajednicu, dok nacionalni mediji mogu pokrivati takve teme jednom ili dva puta. <\/p>\n\n

Suzana Nikoli\u0107 s web portala <\/span>KumanovoNews<\/span><\/a> u <\/span>Sjevernoj Makedoniji, ima sli\u010dne stavove. Ona isti\u010de da je najve\u0107a prednost lokalnih medija istovremeno njihova najve\u0107a mana.<\/span><\/p>\n\n

“Znati ve\u0107inu ljudi ili znati nekoga ko zna nekoga je dobro za dobivanje neslu\u017ebenih informacija”, ka\u017ee ona. “Ali u isto vrijeme to je i problemati\u010dno zbog stalnog pritiska na medijske radnike.”<\/p><\/blockquote>\n\n

\"Kumanovo-news\"<\/figure>\n\n

Izazovno okru\u017eenje<\/h2>\n\n

No, uprkos radu u izazovnim okru\u017eenjima, novinari u lokalnim medijima svjesni su njihovog zna\u010daja i klju\u010dne uloge koju igraju za lokalne zajednice.<\/p><\/blockquote><\/figure>\n\n

Limos Didani, osniva\u010d <\/span>SarandeWeb<\/span><\/a>, novinskog portala sa sjedi\u0161tem u Sarandi u Albaniji, isti\u010de da je uloga lokalnih medija presudna da se \u010duju glasovi unutar zajednice. Ljudi \u017eele da se njihovi problemi razmatraju i da budu problematizovani u vijestima sve dok ne budu rije\u0161eni. <\/span><\/p>\n\n

Kao primjer sporog, ali kontinuiranog napretka koji lokalni mediji mogu inicirati u lokalnim zajednicama, Mileva Male\u0161i\u0107 iz TV Foruma ukazuje na njeno li\u010dno iskustvo. Bila je prva novinarka koja je zaposlena u lokalnom mediju u Prijepolju osnovanom 1952. godine. Otkako je ona zaposlena, broj \u017eena novinarki u Prijepolju se stalno pove\u0107avao. U TV Forumu, koji je Mileva osnovala 2008. godine, od ukupno 10 zaposlenih osoba \u0161est novinara su \u017eene.<\/p>\n","protected":false},"excerpt":{"rendered":"

Medijska situacija na zapadnom Balkanu se pogor\u0161ava, \u0161to je rezultat kontinuiranih napada na slobodu medija i sistematsko podrivanje struke. Zemlje zapadnog Balkana su pozicionirane na najni\u017eim mjestima u odnosu na druge evropske zemlje u izvje\u0161taju Indeks medijskih sloboda u svijetu 2021 (2021 World Press Freedom Index) Reportera bez granica (Reporters without Borders \u2013 RSF). Od […]<\/p>\n","protected":false},"author":9,"featured_media":8486,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[62],"tags":[525,559,493,560],"class_list":["post-8501","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tradicionalni-mediji","tag-lokalni-medij","tag-novinarstvo","tag-thomson-fondacija","tag-zapadni-balkan","ciTrackContent"],"acf":[],"yoast_head":"\nLokalni mediji, okosnica profesionalnog i nezavisnog novinarstva - Journalift<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/journalift.org\/bhsc\/lokalni-mediji-okosnica-profesionalnog-i-nezavisnog-novinarstva\/\" \/>\n<meta property=\"og:locale\" content=\"bs_BA\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Lokalni mediji, okosnica profesionalnog i nezavisnog novinarstva - Journalift\" \/>\n<meta property=\"og:description\" content=\"Medijska situacija na zapadnom Balkanu se pogor\u0161ava, \u0161to je rezultat kontinuiranih napada na slobodu medija i sistematsko podrivanje struke. 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