{"id":7632,"date":"2021-07-12T06:49:42","date_gmt":"2021-07-12T06:49:42","guid":{"rendered":"https:\/\/journalift.org\/?p=7632"},"modified":"2021-07-29T09:26:11","modified_gmt":"2021-07-29T07:26:11","slug":"hap-pas-hapi-nga-faza-pa-te-ardhura-te-fitimi-i-parave","status":"publish","type":"post","link":"https:\/\/journalift.org\/sq\/hap-pas-hapi-nga-faza-pa-te-ardhura-te-fitimi-i-parave\/","title":{"rendered":"Hap pas hapi nga faza pa t\u00eb ardhura te fitimi i parave"},"content":{"rendered":"\n

Ndryshimet e kusht\u00ebzuara nga inovacionet teknologjike vijn\u00eb gjithmon\u00eb nga vendet m\u00eb t\u00eb zhvilluara ku ndodhen selit\u00eb e kompanive m\u00eb t\u00eb m\u00ebdha teknologjike, por ato ndikojn\u00eb nj\u00ebsoj n\u00eb mediat n\u00eb shoq\u00ebrit\u00eb m\u00eb pak t\u00eb zhvilluara. Kjo \u00ebsht\u00eb arsyeja pse \u00ebsht\u00eb shum\u00eb e r\u00ebnd\u00ebsishme q\u00eb vendimmarr\u00ebsit dhe industria e medias t\u00eb kuptoj\u00eb ndryshimet q\u00eb po transformojn\u00eb rr\u00ebnj\u00ebsisht mjedisin mediatik dhe, m\u00eb e r\u00ebnd\u00ebsishmja, t\u00eb marrin pjes\u00eb n\u00eb vendosjen e standardeve t\u00eb reja p\u00ebr profesionin. Gj\u00ebja m\u00eb e r\u00ebnd\u00ebsishme \u00ebsht\u00eb q\u00eb media t\u00eb ruaj\u00eb integritetin dhe besueshm\u00ebrin\u00eb n\u00eb nj\u00eb mjedis t\u00eb ri, dixhital dhe q\u00eb ato t\u00eb ushqejn\u00eb shum\u00ebsin\u00eb e mendimeve dhe rrjedh\u00ebn e informacionit t\u00eb papenguar. N\u00eb t\u00eb nj\u00ebjt\u00ebn koh\u00eb, media duhet t\u00eb jet\u00eb ekonomikisht e q\u00ebndrueshme me njohuri dhe kapacitet t\u00eb mjaftuesh\u00ebm p\u00ebr t\u00eb ndjekur gjithmon\u00eb trendet dhe p\u00ebr t\u00eb prezantuar risi.\r\n<\/p>\n\n\n\n

Ju jeni t\u00eb vet\u00ebdijsh\u00ebm se n\u00eb praktik\u00eb gjith\u00e7ka nuk \u00ebsht\u00eb aq e thjesht\u00eb dhe se interneti dhe hap\u00ebsira dixhitale kan\u00eb qen\u00eb p\u00ebr gjat\u00eb vendi ku liria e shprehjes dhe liria e medias hasin shum\u00eb sfida dhe probleme. K\u00ebshtu, p\u00ebr shembull, informacioni i orientuar drejt algoritmit \u00e7on n\u00eb faktin se njer\u00ebzit shpesh marrin informacion n\u00eb qarqe t\u00eb mbyllura t\u00eb njer\u00ebzve ose t\u00eb njohurve t\u00eb tyre me preferenc\u00eb t\u00eb nj\u00ebjt\u00eb, dhe sasia dhe shpejt\u00ebsia e p\u00ebrhapjes s\u00eb dezinformacioneve ndonj\u00ebher\u00eb \u00ebsht\u00eb aq e madhe sa rrezikon seriozisht dialogun shoq\u00ebror. K\u00ebshtu, n\u00eb fund t\u00eb fundit, mediat, ve\u00e7an\u00ebrisht ato t\u00eb vogla, lokale, e kan\u00eb t\u00eb v\u00ebshtir\u00eb t\u00eb fitojn\u00eb para nga p\u00ebrmbajtja e tyre pasi modelet aktuale t\u00eb biznesit nuk sigurojn\u00eb q\u00ebndrueshm\u00ebrin\u00eb e tyre, me burimet q\u00eb disponojn\u00eb, ato v\u00ebshtir\u00eb se mund t\u00eb ndjekin trendet.<\/p>\n\n\n\n

Tregu \u00ebsht\u00eb gati t\u00eb tarifoj\u00eb p\u00ebr p\u00ebrmbajtjen – e v\u00ebrtet\u00eb apo miti?<\/h2>\n\n\n\n

Nj\u00eb nga shum\u00eb gj\u00ebrat q\u00eb fatkeq\u00ebsisht kemi pasur mund\u00ebsin\u00eb t\u00eb m\u00ebsojm\u00eb kur shp\u00ebrtheu pandemia COVID-19 vitin e kaluar \u00ebsht\u00eb se sa kjo kriz\u00eb sociale ka treguar vler\u00ebn e informacionit t\u00eb sakt\u00eb, t\u00eb verifikuar dhe t\u00eb v\u00ebrtet\u00eb p\u00ebr t\u00eb mbrojtur sh\u00ebndetin e qytetar\u00ebve, por gjithashtu ka ekspozuar shum\u00eb dob\u00ebsit\u00eb e sistemit mediatik.<\/p>\n\n\n\n

Sot, kur nj\u00eb num\u00ebr i madh i aktiviteteve zhvillohen pothuajse ekskluzivisht n\u00eb internet, \u00ebsht\u00eb e r\u00ebnd\u00ebsishme q\u00eb industria e medias m\u00eb n\u00eb fund t\u00eb ndaloj\u00eb s\u00eb injoruari k\u00ebt\u00eb kanal ky\u00e7 dhe t\u00eb kthehet n\u00eb avantazhin e saj q\u00eb gjigand\u00ebt e sot\u00ebm t\u00eb teknologjis\u00eb kan\u00eb p\u00ebrfituar nga dob\u00ebsia e industris\u00eb mediatike dhe jan\u00eb b\u00ebr\u00eb kanali dominues p\u00ebr informimin e njer\u00ebzve, lajmet e rreme dhe nevoja p\u00ebr burime t\u00eb verifikuara e kan\u00eb b\u00ebr\u00eb tregun m\u00eb t\u00eb gatsh\u00ebm se kurr\u00eb p\u00ebr t\u00eb tarifuar p\u00ebrmbajtjen.<\/span><\/p>\n\n\n\n

Monetizimi nuk duhet t\u00eb v\u00ebr\u00eb kurr\u00eb n\u00eb dyshim misionin e medias dhe at\u00eb me t\u00eb cil\u00ebn merren mediat. N\u00eb vend t\u00eb k\u00ebsaj, ajo duhet t\u00eb ndihmoj\u00eb median n\u00eb nd\u00ebrtimin e biznesit duke siguruar burime t\u00eb pavarura t\u00eb t\u00eb ardhurave dhe t’i ndihmoj\u00eb ata t\u00eb informojn\u00eb publikun n\u00eb nj\u00eb koh\u00eb, n\u00eb m\u00ebnyr\u00eb cil\u00ebsore dhe n\u00eb m\u00ebnyr\u00eb profesionale.<\/p><\/blockquote><\/figure>\n\n\n\n

Kjo \u00ebsht\u00eb ajo ku ne hyjm\u00eb n\u00eb sken\u00eb, duke shpjeguar se si funksionojn\u00eb gj\u00ebrat n\u00eb internet dhe duke ju dh\u00ebn\u00eb disa k\u00ebshilla p\u00ebr t’ju ndihmuar t\u00eb fitoni para nga p\u00ebrmbajtja juaj. Pra, le t\u00eb fillojm\u00eb.\r\n<\/p>\n\n\n\n

\"Zgjedhjet<\/figure>\n\n\n\n

Zgjedhjet tuaja jan\u00eb: sasia e pranis\u00eb s\u00eb medias apo cil\u00ebsia?<\/h2>\n\n\n\n

\u00cbsht\u00eb e qart\u00eb q\u00eb t\u00eb dyja jan\u00eb t\u00eb r\u00ebnd\u00ebsishme, por nd\u00ebrsa sasia duket m\u00eb me kosto efektive p\u00ebr momentin (dhe n\u00eb shumic\u00ebn e rasteve \u00ebsht\u00eb), n\u00eb planin afatgjat\u00eb nuk \u00ebsht\u00eb k\u00ebshtu. Kur themi cil\u00ebsin\u00eb e pranis\u00eb s\u00eb medias, n\u00eb radh\u00eb t\u00eb par\u00eb n\u00ebnkuptojm\u00eb n\u00ebse mesazhi i \u00ebsht\u00eb transmetuar audienc\u00ebs s\u00eb duhur n\u00eb m\u00ebnyr\u00ebn e duhur dhe n\u00ebse \u00ebsht\u00eb b\u00ebr\u00eb p\u00ebrmes nj\u00eb kanali adekuat komunikimi. N\u00eb tregun e brendsh\u00ebm, p\u00ebr fat t\u00eb keq, ne jemi d\u00ebshmitar\u00eb se n\u00eb shumic\u00ebn e rasteve, sasia vihet ende n\u00eb vendin e par\u00eb, gj\u00eb q\u00eb \u00ebsht\u00eb e gabuar. Parametri kryesor nuk duhet t\u00eb jet\u00eb numri i njoftimeve n\u00eb media, por cil\u00ebsia e pranis\u00eb s\u00eb mediave<\/strong>. Vet\u00ebm n\u00eb nj\u00eb situat\u00eb ku q\u00ebllimi \u00ebsht\u00eb ekskluzivisht vizibiliteti, sasia mund dhe duhet t\u00eb vendoset n\u00eb radh\u00eb t\u00eb par\u00eb.<\/span><\/p>\n\n\n\n

Tjetra, duhet t\u00eb kuptoni menaxhimin e p\u00ebrmbajtjes algoritmike t\u00eb mediave.<\/strong><\/span><\/p>\n\n\n\n

Gj\u00ebja m\u00eb e r\u00ebnd\u00ebsishme \u00ebsht\u00eb t\u00eb dallojm\u00eb dy algoritmet e m\u00ebposht\u00ebm:<\/p>\n\n\n\n

  1. algoritme t\u00eb p\u00ebrdorura p\u00ebr formatimin e p\u00ebrmbajtjes<\/li><\/ol>\n\n\n\n

    Ata \u00e7ift\u00ebzojn\u00eb p\u00ebrmbajtjen me p\u00ebrdoruesin dhe p\u00ebrcaktojn\u00eb p\u00ebrmbajtjen q\u00eb \u00e7do p\u00ebrdorues individual sheh n\u00eb internet, p\u00ebrfshir\u00eb postimet e p\u00ebrdoruesve dhe reklamat me pages\u00eb. Disa shembuj t\u00eb k\u00ebtyre algoritmeve jan\u00eb News Feed (Facebook), Timeline (T\u00ebitter) dhe p\u00ebrmbajtja e rekomanduar q\u00eb na ofrohet nga YouTube.<\/span><\/p>\n\n\n\n

    1. algoritme p\u00ebr moderimin e p\u00ebrmbajtjes<\/li><\/ol>\n\n\n\n

      Ato sh\u00ebrbejn\u00eb p\u00ebr t\u00eb hequr p\u00ebrmbajtjen q\u00eb shkel rregullat e vet\u00eb kompanive dhe rrjeteve sociale.<\/p>\n\n\n\n

      \u00c7do e dh\u00ebn\u00eb dixhitale, p\u00ebrmbajtje e botuar n\u00eb Internet ose profile n\u00eb rrjetet sociale, p\u00ebrpunohet n\u00eb t\u00eb ashtuquajturat kuti t\u00eb zeza t\u00eb inteligjenc\u00ebs artificiale ose algoritmeve. Algoritmet kan\u00eb nj\u00eb ndikim gjith\u00ebp\u00ebrfshir\u00ebs n\u00eb lirin\u00eb e shprehjes dhe lirin\u00eb e medias. Ato ndikojn\u00eb n\u00eb mjedisin ton\u00eb t\u00eb p\u00ebrgjithsh\u00ebm t\u00eb informacionit dhe rregullojn\u00eb dukshm\u00ebrin\u00eb e p\u00ebrmbajtjes, menaxhojn\u00eb k\u00ebrkimin e t\u00eb dh\u00ebnave, vendosin me cilat audienca p\u00ebrmbajtja komunikon dhe p\u00ebrmes personalizimit lejojn\u00eb p\u00ebrdoruesit t\u00eb synojn\u00eb p\u00ebrmbajtjen.<\/p>\n\n\n\n

      \"1:0<\/figure>\n\n\n\n

      1:0 p\u00ebr raportimin origjinal, t\u00eb r\u00ebnd\u00ebsish\u00ebm dhe faktik<\/h2>\n\n\n\n

      N\u00ebn presionin e publikut dhe sektorit t\u00eb medias, i cili aktualisht po p\u00ebrjeton nj\u00eb kriz\u00eb t\u00eb thell\u00eb ekonomike t\u00eb nxitur nga funksionimi i rrjeteve sociale, kompani t\u00eb tilla si Facebook dhe Google kan\u00eb njoftuar ndryshime n\u00eb algoritme dhe renditjen e p\u00ebrmbajtjes.\r\n<\/p>\n\n\n\n

      U njoftua n\u00eb qershor t\u00eb vitit t\u00eb kaluar se Facebook do t\u00eb p\u00ebrmir\u00ebsoj\u00eb m\u00ebnyr\u00ebn e renditjes s\u00eb lajmeve n\u00eb News Feed p\u00ebr <\/span>t’i <\/span><\/i>dh\u00ebn\u00eb p\u00ebrpar\u00ebsi raportimit origjinal, t\u00eb r\u00ebnd\u00ebsish\u00ebm dhe faktik<\/span><\/i><\/a>. Ndryshimi i njoftuar \u00ebsht\u00eb nj\u00eb l\u00ebvizje e vog\u00ebl por konkrete e nd\u00ebrmarr\u00eb nga Facebook p\u00ebr t\u00eb zvog\u00ebluar ndikimin dhe p\u00ebrhapjen e dezinformimit q\u00eb do t\u00eb p\u00ebrfitojn\u00eb p\u00ebrfundimisht t\u00eb gjitha mediat q\u00eb i japin p\u00ebrpar\u00ebsi cil\u00ebsis\u00eb sesa sasia.<\/span><\/p>\n\n\n\n

      Algoritmet e p\u00ebrdorura deri m\u00eb tani kan\u00eb favorizuar dhe shp\u00ebrblyer p\u00ebrmbajtjen mediatike q\u00eb prodhon reagime t\u00eb shpejta dhe tani e tutje ato duhet t’u japin p\u00ebrpar\u00ebsi lajmeve dhe teksteve kuptimplote, argumentuese.<\/strong><\/p>\n\n\n\n

      Brezat e sot\u00ebm dixhital\u00eb kan\u00eb lindur me iden\u00eb e nj\u00eb bote informacioni falas, p\u00ebrgjith\u00ebsisht t\u00eb disponuesh\u00ebm, t\u00eb papaguar. Shum\u00eb studime tregojn\u00eb se brezat e lindur ose t\u00eb rritur q\u00eb nga fillimi i k\u00ebtij mij\u00ebvje\u00e7ari mendojn\u00eb se ata nuk duhet t\u00eb paguajn\u00eb p\u00ebr informacionin. N\u00eb nj\u00eb bot\u00eb ku t\u00eb gjith\u00eb presin q\u00eb informacioni t\u00eb jet\u00eb publik dhe gjithmon\u00eb i disponuesh\u00ebm, dhe askush nuk d\u00ebshiron t\u00eb paguaj\u00eb p\u00ebr t\u00eb, \u00e7mimi i informacionit \u00ebsht\u00eb praktikisht zero dhe ky \u00ebsht\u00eb problemi m\u00eb i madh.<\/p>\n\n\n\n

      Kur b\u00ebhet fjal\u00eb p\u00ebr sht\u00ebpit\u00eb mediatike, ato nuk kan\u00eb ku t\u00eb mobilizojn\u00eb kapitalin me t\u00eb cilin b\u00ebjn\u00eb lajme, p\u00ebrve\u00e7 nga reklamat, grantet, buxhetet komb\u00ebtare dhe lokale, ose p\u00ebrmes blerjes s\u00eb drejtp\u00ebrdrejt\u00eb, dometh\u00ebn\u00eb duke shitur tek klient\u00ebt. Kjo \u00ebsht\u00eb arsyeja pse mediat e m\u00ebdha n\u00eb bot\u00eb ose n\u00eb mesin e mediave vendase ngren\u00eb pay\u00eballs dhe bllokojn\u00eb tekste sepse atyre u duhet t\u00eb sigurojn\u00eb para p\u00ebr pun\u00eb n\u00eb nj\u00eb far\u00eb m\u00ebnyre. N\u00eb t\u00eb nj\u00ebjt\u00ebn koh\u00eb, konkurrenca n\u00eb bot\u00ebn e medias \u00ebsht\u00eb aq e madhe sa vet\u00ebm t\u00eb m\u00ebdhenjt\u00eb mund ta p\u00ebrballojn\u00eb at\u00eb, dhe, p\u00ebr fat t\u00eb keq, pasoja negative, ose pasoja e papritur e informacionit falas dhe t\u00eb papaguar, \u00ebsht\u00eb p\u00ebrqendrimi i pushtetit n\u00eb duart e sht\u00ebpive t\u00eb m\u00ebdha. \u00cbsht\u00eb e v\u00ebrtet\u00eb q\u00eb vet\u00ebm ata kan\u00eb mund\u00ebsi t\u00eb financojn\u00eb di\u00e7ka q\u00eb nuk \u00ebsht\u00eb menj\u00ebher\u00eb fitimprur\u00ebse n\u00eb planin afatgjat\u00eb, ose t\u00eb d\u00ebrgojn\u00eb korrespondent\u00eb n\u00eb vende t\u00eb larg\u00ebta p\u00ebr t\u00eb b\u00ebr\u00eb histori disi m\u00eb t\u00eb gjata dhe m\u00eb t\u00eb mira.\r\n<\/p>\n\n\n\n

      \"Pse<\/figure>\n\n\n\n

      Personalizimi i p\u00ebrmbajtjes p\u00ebrmes kanaleve t\u00eb ndryshme t\u00eb komunikimit<\/h2>\n\n\n\n

      Ka kaluar koha kur ne mund t\u00eb mbulonim t\u00eb gjitha kanalet dhe t’i drejtoheshim t\u00eb gjith\u00eb audiencave me nj\u00eb njoftim ose vet\u00ebm me nj\u00eb mesazh. N\u00eb t\u00eb kaluar\u00ebn, e gjith\u00eb familja e mbledhur para ekranit ishte e ekspozuar ndaj s\u00eb nj\u00ebjt\u00ebs p\u00ebrmbajtje, dhe mesazhet (p\u00ebr kushtet e sotme) arrinin grupet e synuara shum\u00eb leht\u00eb. Sot, komunikimi zhvillohet kudo dhe audienca ka shum\u00eb m\u00eb tep\u00ebr liri dhe zgjedhje. \u00c7do individ zot\u00ebron t\u00eb pakt\u00ebn nj\u00eb pajisje p\u00ebrmes s\u00eb cil\u00ebs mund t\u00eb hyj\u00eb n\u00eb p\u00ebrmbajtjen mediatike. Kur kryq\u00ebzohet kanali, cil\u00ebsia e p\u00ebrmbajtjes dhe specifika e audienc\u00ebs, arrihet n\u00eb p\u00ebrfundimin logjik se personalizimi \u00ebsht\u00eb \u00e7el\u00ebsi i komunikimit<\/strong>.<\/span><\/p>\n\n\n\n

      Ajo q\u00eb ne i k\u00ebshillojm\u00eb t\u00eb gjith\u00ebve \u00ebsht\u00eb t\u2019ia nisin nga konsumator\u00ebt tuaj, pra nga p\u00ebrdoruesit e p\u00ebrmbajtjes suaj mediatike dhe t\u00eb analizoni me kujdes se kush jan\u00eb, p\u00ebr \u00e7far\u00eb kan\u00eb nevoj\u00eb, \u00e7far\u00eb duan dhe p\u00ebr \u00e7far\u00eb jan\u00eb t\u00eb gatsh\u00ebm t\u00eb paguajn\u00eb. Pastaj mund t\u00eb punoni p\u00ebr planin e m\u00ebtejsh\u00ebm. \u00cbsht\u00eb n\u00eb dor\u00ebn tuaj q\u00eb t\u00eb vendosni n\u00ebse do t\u00eb ndryshoni at\u00eb \u00e7ka i sillni klientit ose lexuesit tuaj, apo mund t\u00eb ndryshoni p\u00ebrdoruesit q\u00eb po kontaktoni. Nj\u00eb gj\u00eb \u00ebsht\u00eb e sigurt, kur b\u00ebhet fjal\u00eb p\u00ebr t\u00eb rinjt\u00eb, \u00ebsht\u00eb e r\u00ebnd\u00ebsishme t\u00eb jesh konciz, konkret dhe sa m\u00eb vizual, dhe t\u00eb p\u00ebrdor\u00ebsh potencialin e rrjetit q\u00eb media me k\u00ebmb\u00ebngulje shmang.<\/p>\n\n\n\n

      Po, ka t\u00eb b\u00ebj\u00eb me Instagramin!<\/p>\n\n\n\n

      Arsyeja e par\u00eb dhe m\u00eb e r\u00ebnd\u00ebsishme pse media n\u00eb Mal t\u00eb Zi, por edhe n\u00eb rajon nuk e p\u00ebrdor\u00ebn potencialin e Instagram \u00ebsht\u00eb se ky rrjet nuk ka lidhje aktive, dhe pa to nuk ka asnj\u00eb fluks trafiku n\u00eb portalet e mediave, pra – i padobish\u00ebm.<\/strong><\/p>\n\n\n\n

      Gjegj\u00ebsisht, Instagrami lejon lidhje aktive vet\u00ebm n\u00eb p\u00ebrshkrimin e profileve t\u00eb p\u00ebrdoruesve, n\u00eb reklama me pages\u00eb dhe n\u00eb story n\u00eb kushte t\u00eb caktuara (kur keni m\u00eb shum\u00eb se 10,000 ndjek\u00ebs) duke p\u00ebrdorur opsionin S\u00ebipe up. Kjo do t\u00eb thot\u00eb q\u00eb lidhjet n\u00eb p\u00ebrshkrimin e fotove dhe videove “nuk funksionojn\u00eb”, dhe e nj\u00ebjta gj\u00eb \u00ebsht\u00eb me lidhjet n\u00eb komente. N\u00eb k\u00ebt\u00eb kontekst, kjo platform\u00eb nuk \u00ebsht\u00eb shum\u00eb bujare n\u00eb drejtim t\u00eb rritjes s\u00eb trafikut n\u00eb faqet e internetit. Pik\u00ebrisht p\u00ebr k\u00ebt\u00eb media nuk e p\u00eblqen at\u00eb.<\/span><\/p>\n\n\n\n

      \"Pse<\/figure>\n\n\n\n

      Pse duhet q\u00eb media (ende) t\u00eb p\u00ebrdor\u00eb Instagram-in?<\/h2>\n\n\n\n

      P\u00ebrgjigja e par\u00eb qartazi \u00ebsht\u00eb – p\u00ebr t\u00eb arritur nj\u00eb audienc\u00eb t\u00eb re<\/strong>. Prania n\u00eb Instagram \u00ebsht\u00eb e r\u00ebnd\u00ebsishme p\u00ebr t\u00eb gjitha mediat, pavar\u00ebsisht formatit, p\u00ebr arsyen e thjesht\u00eb se p\u00ebrdoruesit m\u00eb aktiv\u00eb t\u00eb k\u00ebtij rrjeti jan\u00eb midis 18 dhe 29 vje\u00e7. Ju vet\u00eb e dini q\u00eb kjo grupmosh\u00eb n\u00eb t\u00eb nj\u00ebjt\u00ebn koh\u00eb dhe m\u00eb s\u00eb paku ndjek mediat tradicionale, k\u00ebshtu q\u00eb \u00ebsht\u00eb gjithmon\u00eb nj\u00eb sfid\u00eb t\u00eb kesh sukses n\u00eb fitimin dhe mbajtjen e tij p\u00ebr nj\u00eb lexues, d\u00ebgjues dh \/ose shikues t\u00eb mundsh\u00ebm.<\/span><\/p>\n\n\n\n

      E dyta \u00ebsht\u00eb, sigurisht, p\u00ebr t\u00eb rritur nd\u00ebrgjegj\u00ebsimin e mark\u00ebs mediatike<\/strong><\/span>. <\/span><\/i>Nga t\u00eb rriturit<\/span><\/i><\/a> q\u00eb p\u00ebrdorin internetin, rreth 30 p\u00ebr qind p\u00ebrdorin Instagramin dhe pothuajse nj\u00eb e treta e p\u00ebrdoruesve t\u00eb k\u00ebsaj platforme hyjn\u00eb n\u00eb t\u00eb s\u00eb paku nj\u00eb her\u00eb n\u00eb dit\u00eb (dhe ne e dim\u00eb q\u00eb n\u00eb realitet ka nj\u00eb num\u00ebr shum\u00eb m\u00eb t\u00eb madh). Kjo siguron mjaft mund\u00ebsi p\u00ebr mediat q\u00eb t\u00eb krijojn\u00eb vet\u00ebdij\u00ebsim mbi mark\u00ebn e tyre.<\/span><\/p>\n\n\n\n

      M\u00eb n\u00eb fund, n\u00eb k\u00ebt\u00eb m\u00ebnyr\u00eb ju mund t\u00eb zgjeroni mark\u00ebn dhe ofert\u00ebn tuaj mediatike<\/strong>. Kjo platform\u00eb ofron nj\u00eb mund\u00ebsi shtes\u00eb p\u00ebr mediat q\u00eb t\u00eb paraqesin nj\u00eb aspekt pak m\u00eb t\u00eb ndrysh\u00ebm t\u00eb mark\u00ebs s\u00eb tyre. N\u00ebse e dini se si funksionon Instagrami, \u00ebsht\u00eb e qart\u00eb p\u00ebr ju q\u00eb qasja tradicionale n\u00eb p\u00ebrmbajtje nuk do t\u00eb funksionoj\u00eb. N\u00eb vend t\u00eb k\u00ebsaj, ju mund ta afroni p\u00ebrmbajtjen tuaj me audienc\u00ebn tuaj (t\u00eb re) duke postuar lajme t\u00eb shkurtra dhe citate n\u00eb form\u00ebn e fotove ose klipeve t\u00eb shkurt\u00ebr me p\u00ebrshkrime dhe (shum\u00eb e r\u00ebnd\u00ebsishme) nj\u00eb prani aktive n\u00eb internet p\u00ebrmes historive.<\/span><\/p>\n\n\n\n

      Dhe, sigurisht, duhet t\u00eb p\u00ebrdorni mund\u00ebsin\u00eb e vetme t\u00eb nj\u00eb lidhjeje aktive n\u00eb p\u00ebrshkrimin e profilit dhe t\u00eb vendosni nj\u00eb lidhje n\u00eb pjes\u00ebn e faqes q\u00eb promovon abonimin, an\u00ebtar\u00ebsimin ose ndonj\u00eb ofert\u00eb tjet\u00ebr t\u00eb nj\u00eb marke mediatike q\u00eb sh\u00ebrben p\u00ebr fitim parash.\r\n<\/p>\n\n\n\n

      Po problemi i ad blockers\/ bllokues\u00ebve t\u00eb reklamave?<\/b><\/h2>\n\n\n\n

      Nuk ka dyshim q\u00eb reklamimi dixhital \u00ebsht\u00eb karburanti q\u00eb drejton nj\u00eb rrjet falas. Ai u siguron publikues\u00ebve mjetet p\u00ebr t\u00eb krijuar p\u00ebrmbajtje me cil\u00ebsi t\u00eb lart\u00eb q\u00eb \u00ebsht\u00eb n\u00eb dispozicion falas p\u00ebr p\u00ebrdoruesit n\u00eb t\u00eb gjith\u00eb bot\u00ebn me kosto t\u00eb ul\u00ebt. Sidoqoft\u00eb, nd\u00ebrsa reklamat u b\u00ebn\u00eb t\u00eb kudogjendura dhe shpesh nd\u00ebrhyr\u00ebse, disa p\u00ebrdorues filluan t\u00eb p\u00ebrdorin bllokues reklamash, duke d\u00ebmtuar k\u00ebshtu pa njohuri t\u00eb ardhurat e botuesve.<\/span><\/p>\n\n\n\n

      Bllokuesit e reklamave jan\u00eb si portier\u00eb t\u00eb guximsh\u00ebm<\/a> q\u00eb ju ndalojn\u00eb t\u00eb shkarkoni (aksidentalisht) di\u00e7ka q\u00eb nuk d\u00ebshironi. Ata nd\u00ebrpresin bised\u00ebn midis p\u00ebrdoruesit dhe serverit para se t\u00eb shfaqen reklamat. Sidoqoft\u00eb, ato jo vet\u00ebm q\u00eb i parandalojn\u00eb p\u00ebrdoruesit t\u00eb kontaktojn\u00eb reklama t\u00eb bezdisshme, t\u00eb bezdisshme, por gjithashtu i ndalojn\u00eb ata t\u00eb d\u00ebrgojn\u00eb kode p\u00ebr t\u00eb gjetur informacione n\u00eb lidhje me aktivitetet e p\u00ebrdoruesve p\u00ebrs\u00ebri n\u00eb faqen e internetit. Ky \u00ebsht\u00eb nj\u00eb problem serioz p\u00ebr botuesit q\u00eb marrin n\u00eb konsiderat\u00eb analitikat e p\u00ebrdoruesve.<\/span><\/p>\n\n\n\n

      N\u00ebse merrni parasysh faktin q\u00eb Chrome, i cili \u00ebsht\u00eb gjithashtu <\/span>browseri m\u00eb i p\u00ebrdoru<\/span><\/i>r<\/span><\/a>, ka mund\u00ebsin\u00eb e bllokimit t\u00eb reklamave q\u00eb nga <\/span>shkurti i vitit 2018<\/span><\/i><\/a>, duke mos llogaritur t\u00eb gjitha extensions q\u00eb na ofrohen p\u00ebr instalim, \u00ebsht\u00eb e qart\u00eb pse tarifimi i p\u00ebrmbajtjes nuk jep rezultatet e pritura.<\/span><\/p>\n\n\n\n

      N\u00eb planin afatgjat\u00eb, t\u00eb ardhurat e ul\u00ebta nga reklamat kufizojn\u00eb burimet e botuesve, dhe kjo \u00e7on n\u00eb cil\u00ebsi m\u00eb t\u00eb ul\u00ebt t\u00eb p\u00ebrmbajtjes – e cila, \u00ebsht\u00eb nj\u00eb rezultat i pafavorsh\u00ebm p\u00ebr p\u00ebrdoruesit, publikuesit dhe markat. Ka gjithnj\u00eb e m\u00eb shum\u00eb p\u00ebrdorues t\u00eb <\/span>ad blockers<\/span><\/i>, dhe sipas t\u00eb dh\u00ebnave nga <\/span>Global\u00cbebIndex<\/span><\/i><\/a> p\u00ebr vitin 2018, ata p\u00ebrb\u00ebjn\u00eb deri n\u00eb 47% t\u00eb p\u00ebrdoruesve t\u00eb internetit.<\/span>\r\n\r\nDeri n\u00eb fund t\u00eb vitit 2019, rreth <\/span>763 milion njer\u00ebz<\/span><\/i><\/a> p\u00ebrdor\u00ebn bllokues reklamash n\u00eb kompjuterin ose telefonin e tyre, dhe pa marr\u00eb parasysh se si i shikoni k\u00ebta numra, ata p\u00ebrcjellin nj\u00eb t\u00eb v\u00ebrtet\u00eb shqet\u00ebsuese – bllokimi i reklamave nd\u00ebrhyn n\u00eb nj\u00eb pjes\u00eb t\u00eb konsiderueshme t\u00eb t\u00eb ardhurave nga postimi.<\/span><\/p>\n\n\n\n

      Ajo q\u00eb mund t\u00eb b\u00ebni \u00ebsht\u00eb t\u00eb ndryshoni ndikimin e bllokuesit t\u00eb reklamave n\u00eb inventarin tuaj. Me ndihm\u00ebn e nj\u00eb <\/span>teknologjie llogarit\u00ebse t\u00eb ad blockers<\/span><\/i><\/a> q\u00eb ju lejon t\u00eb zbuloni numrin e p\u00ebrdoruesve me bllokues reklamash t\u00eb aktivizuar dhe t\u00eb vler\u00ebsoni se sa t\u00eb ardhura po humbni n\u00eb baza mujore ose vjetore. N\u00ebse vlera \u00ebsht\u00eb e konsiderueshme, ne sugjerojm\u00eb nj\u00eb nga zgjidhjet e m\u00ebposhtme.<\/span><\/p>\n\n\n\n

      \"Reklamim<\/figure>\n\n\n\n

      Reklamim nativ<\/h3>\n\n\n\n

      <\/p>\n\n\n\n

      Ju ndoshta keni klikuar n\u00eb nj\u00eb reklam\u00eb vendase shum\u00eb her\u00eb m\u00eb par\u00eb, por nuk e keni kuptuar q\u00eb n\u00eb t\u00eb v\u00ebrtet\u00eb \u00ebsht\u00eb nj\u00eb reklam\u00eb me pages\u00eb, dhe ky \u00ebsht\u00eb pik\u00ebrisht q\u00ebllimi i k\u00ebtij lloji reklamash.<\/span><\/p>\n\n\n\n

      K\u00ebto jan\u00eb reklama q\u00eb natyrsh\u00ebm p\u00ebrshtaten n\u00eb korniz\u00ebn e platform\u00ebs n\u00eb t\u00eb cil\u00ebn ato publikohen. Meqen\u00ebse nuk duken si reklama, por si pjes\u00eb integrale e vendit ku shfaqen, ato nuk krijojn\u00eb ndjesi negative nga p\u00ebrdoruesit si reklamat klasike.<\/p>\n\n\n\n

      Meqen\u00ebse duhet t\u00eb jet\u00eb gjithmon\u00eb transparente, n\u00eb reklamat vendase, p\u00ebrpiquni t\u00eb gjeni nj\u00eb m\u00ebnyr\u00eb p\u00ebr t’i komunikuar audienc\u00ebs se si b\u00ebhej fjal\u00eb p\u00ebr p\u00ebrmbajtjen e sponsorizuar. N\u00ebse p\u00ebrmbajtja p\u00ebrshtatet n\u00eb vendin ku i shfaqet audienc\u00ebs dhe krijohet n\u00eb m\u00ebnyr\u00eb q\u00eb t\u00eb p\u00ebrshtatet v\u00ebrtet\u00eb natyrsh\u00ebm n\u00eb pjes\u00ebn tjet\u00ebr t\u00eb p\u00ebrmbajtjes, nuk do t\u00eb ket\u00eb asnj\u00eb arsye p\u00ebr t’u shqet\u00ebsuar. N\u00eb fund t\u00eb fundit, mos harroni faktin q\u00eb k\u00ebto reklama nuk duhet t\u00eb duken si reklama tradicionale, ato nuk duhet t\u00eb jen\u00eb nd\u00ebrhyr\u00ebse dhe n\u00ebse plot\u00ebsohen t\u00eb dy kushtet, ato nuk do t\u00eb jen\u00eb t\u00eb neveritshme.<\/span><\/p>\n\n\n\n

      Rikuperimi i reklamave<\/h3>\n\n\n\n

      <\/p>\n\n\n\n

      Kjo metod\u00eb lejon botuesit t\u00eb shqafin p\u00ebrs\u00ebri reklama q\u00eb u hoq\u00ebn fillimisht nga bllokuesit e reklamave. Ky \u00ebsht\u00eb opsioni m\u00eb i parashikuesh\u00ebm dhe i besuesh\u00ebm i rikuperimit t\u00eb t\u00eb ardhurave pasi respekton zgjedhjen e p\u00ebrdoruesit dhe shfaq reklama q\u00eb plot\u00ebsojn\u00eb standarde t\u00eb larta UX.<\/span><\/p>\n\n\n\n

      Ka disa zgjidhje n\u00eb treg sot. E para \u00ebsht\u00eb integrimi – zgjidhjet e rekuperimit t\u00eb reklamave mund t\u00eb implementohen nga ana e serverit ose nga ana e klientit. E dyta \u00ebsht\u00eb gjith\u00ebp\u00ebrfshirja e tyre. Kjo p\u00ebrfshin cilat platforma punojn\u00eb dhe cilat reklama mund t\u00eb rikuperohen. Kjo do t\u00eb thot\u00eb q\u00eb botuesit ndonj\u00ebher\u00eb duan t\u00eb paraqesin t\u00eb gjitha llojet e reklamave (statike, video, vendase), por q\u00eb disa zgjidhje t\u00eb rikuperimit t\u00eb reklamave mund t\u00eb kthejn\u00eb vet\u00ebm nj\u00eb lloj.<\/p>\n\n\n\n

      Shmangia e ad blockers<\/h3>\n\n\n\n

      <\/p>\n\n\n\n

      Disa shit\u00ebs ofrojn\u00eb zgjidhje teknologjike p\u00ebr t\u00eb shmangur filtrat e bllokimit t\u00eb reklamave pa pasur nevoj\u00eb p\u00ebr t\u00eb p\u00ebrmir\u00ebsuar cil\u00ebsin\u00eb e reklam\u00ebs. Sidoqoft\u00eb, anashkalimi i ad blockers nuk \u00ebsht\u00eb n\u00eb favor t\u00eb tregjeve t\u00eb zhvilluara sepse n\u00eb m\u00ebnyr\u00eb aktive injoron zgjedhjen e p\u00ebrdoruesit dhe vazhdon sjell nj\u00eb p\u00ebrvoj\u00eb t\u00eb dob\u00ebt p\u00ebrdoruesi.<\/p>\n\n\n\n

      \"Monetizimi<\/figure>\n\n\n\n

      Monetizimi p\u00ebrmes buletinit informativ virtual<\/h2>\n\n\n\n

      Sot, t\u00eb gjitha nd\u00ebrmarrjet kryesore mediatike kan\u00eb variante t\u00eb ndryshme t\u00eb buletin\u00ebve informativ\u00eb (newsletter), n\u00eb t\u00eb cilat lexuesit e tyre mund t\u00eb abonohen falas. N\u00eb k\u00ebt\u00eb m\u00ebnyr\u00eb, p\u00ebrve\u00e7 trafikut shtes\u00eb, mediat e m\u00ebdha p\u00ebrdorin k\u00ebt\u00eb mjet p\u00ebr t\u00eb fituar para nga p\u00ebrmbajtja shtes\u00eb p\u00ebr nj\u00eb audienc\u00eb t\u00eb zgjedhur dhe p\u00ebr t\u00eb p\u00ebrdorur strategji t\u00eb ndryshme marketingu p\u00ebr t\u00eb arritur profilin m\u00eb t\u00eb besuesh\u00ebm t\u00eb p\u00ebrdoruesve t\u00eb tyre. N\u00eb fund t\u00eb fundit, reklamimi i tyre \u00ebsht\u00eb edhe m\u00eb efektiv.<\/span><\/p>\n\n\n\n

      Media e pavarur n\u00eb Ballkan, t\u00eb cilat kryesisht jan\u00eb redaksi t\u00eb vogla, mund ta p\u00ebrdorin k\u00ebt\u00eb p\u00ebr t\u00eb ardhura shtes\u00eb si hap\u00ebsir\u00eb \u200b\u200bp\u00ebr reklama shtes\u00eb<\/strong>. Gjithashtu, n\u00eb k\u00ebt\u00eb m\u00ebnyr\u00eb mund t\u00eb krijoni baz\u00ebn tuaj t\u00eb lexuesve besnik\u00eb. Kjo metod\u00eb \u00ebsht\u00eb ideale p\u00ebr gazetarin\u00eb investigative ku ata do t\u00eb kujtonin lexuesit e tyre besnik\u00eb \u00e7do muaj ose \u00e7do jav\u00eb me histori t\u00eb krijuara gjat\u00eb nj\u00eb periudhe t\u00eb caktuar.<\/span><\/p>\n\n\n\n

      Nga ana tjet\u00ebr, n\u00ebse jeni nj\u00eb media informuese, mund t\u00eb d\u00ebrgoni historit\u00eb tuaja n\u00eb brifing t\u00eb m\u00ebngjesit p\u00ebr historit\u00eb m\u00eb dometh\u00ebn\u00ebse t\u00eb dit\u00ebs. Me pandemin\u00eb dhe faktin q\u00eb rrjetet sociale jan\u00eb p\u00ebrmbytur me burime t\u00eb ndryshme informacioni dhe nj\u00eb sasi t\u00eb madhe lajmesh q\u00eb \u00ebsht\u00eb e v\u00ebshtir\u00eb t\u00eb dallohen nga dezinformimi dhe burimet jo t\u00eb besueshme, ju mund t\u00eb kurseni lexuesit tuaj nj\u00eb form\u00eb t\u00eb verifikuar t\u00eb informacionit m\u00eb t\u00eb r\u00ebnd\u00ebsish\u00ebm dhe ta d\u00ebrgoni at\u00eb drejtp\u00ebrdrejt n\u00eb adres\u00ebn e tyre email.<\/p>\n\n\n\n

      N\u00ebse vendosni t\u00eb b\u00ebni k\u00ebt\u00eb hap, gj\u00ebja e par\u00eb q\u00eb duhet t\u00eb b\u00ebni \u00ebsht\u00eb t\u00eb zhvilloni baz\u00ebn e t\u00eb dh\u00ebnave tuaja t\u00eb adresave t\u00eb post\u00ebs elektronike dhe t\u00eb planifikoni p\u00ebrmbajtjen q\u00eb do t\u00eb d\u00ebrgoni. N\u00ebse nuk keni nj\u00eb baz\u00eb t\u00eb dh\u00ebnash, p\u00ebrmes rrjeteve tuaja sociale mund t\u00eb krijoni nj\u00eb fushat\u00eb dhe t’ua paraqisni k\u00ebt\u00eb mund\u00ebsi lexuesve tuaj dhe k\u00ebshtu t\u00eb mblidhni adresat e post\u00ebs elektronike. Kjo form\u00eb komunikimi, n\u00eb fund t\u00eb fundit, duhet t\u00eb sjell\u00eb nj\u00eb form\u00eb t\u00eb fitimit t\u00eb parave nga p\u00ebrmbajtja, por gjithashtu t\u2019ju ndihmoj\u00eb t\u00eb krijoni profilin e lexuesve tuaj.<\/span><\/p>\n\n\n\n

      S\u00eb fundmi, duhet t\u00eb dini se nuk mjafton vet\u00ebm t\u00eb kuptoni sfidat e teknologjive t\u00eb reja, por edhe t\u00eb ndryshoni m\u00ebnyr\u00ebn e t\u00eb menduarit p\u00ebr median. N\u00eb m\u00ebnyr\u00eb q\u00eb t\u00eb dini se si ta b\u00ebni k\u00ebt\u00eb, duhet t\u00eb vendosni veten n\u00eb pozicionin e nj\u00eb konsumatori p\u00ebr nj\u00eb moment dhe t\u00eb mendoni, a ju intereson n\u00ebse bombardoheni me nj\u00eb lum\u00eb informacioni nga ekrani i TV q\u00eb dikush tjet\u00ebr ka zgjedhur p\u00ebr ju? Apo ndoshta do t\u00eb preferonit t\u00eb k\u00ebrkoni vet\u00eb faqet dhe t\u00eb zgjidhni informacionin q\u00eb ju intereson nga menyja juaj e medias?<\/p>\n\n\n\n

      Ju duhet t\u00eb kuptoni se \u00e7far\u00eb duan konsumator\u00ebt tuaj dhe t\u00eb gjeni nj\u00eb m\u00ebnyr\u00eb p\u00ebr t’ua dh\u00ebn\u00eb atyre at\u00eb p\u00ebrmbajte q\u00eb duan, nd\u00ebrsa gjeni m\u00ebnyr\u00ebn p\u00ebr t\u00eb mbajtur informacionin publik n\u00eb koh\u00eb, cil\u00ebsor dhe profesional, n\u00eb radh\u00eb t\u00eb par\u00eb n\u00eb k\u00ebt\u00eb epok\u00eb t\u00eb transformimit t\u00eb shpejt\u00eb dixhital. Hidhni hapa t\u00eb vegj\u00ebl drejt q\u00ebllimit, dhe i pari midis tyre mund t\u00eb jet\u00eb kursi Modelet e Biznesit dhe Modelet e Fitimit p\u00ebr media<\/a>.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

      Ndryshimet e kusht\u00ebzuara nga inovacionet teknologjike vijn\u00eb gjithmon\u00eb nga vendet m\u00eb t\u00eb zhvilluara ku ndodhen selit\u00eb e kompanive m\u00eb t\u00eb m\u00ebdha teknologjike, por ato ndikojn\u00eb nj\u00ebsoj n\u00eb mediat n\u00eb shoq\u00ebrit\u00eb m\u00eb pak t\u00eb zhvilluara. Kjo \u00ebsht\u00eb arsyeja pse \u00ebsht\u00eb shum\u00eb e r\u00ebnd\u00ebsishme q\u00eb vendimmarr\u00ebsit dhe industria e medias t\u00eb kuptoj\u00eb ndryshimet q\u00eb po transformojn\u00eb rr\u00ebnj\u00ebsisht […]<\/p>\n","protected":false},"author":32,"featured_media":7595,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[29,99],"tags":[408,407,405,406,409],"class_list":["post-7632","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-manaxhimi-dhe-organizmi-sq","category-zhvillimin-e-biznesit-sq","tag-ad-blockers","tag-instagram-sq","tag-monetarizimi","tag-personalizimi","tag-reklamim-nativ","ciTrackContent"],"acf":[],"yoast_head":"\nHap pas hapi nga faza pa t\u00eb ardhura te fitimi i parave - Journalift<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/journalift.org\/sq\/hap-pas-hapi-nga-faza-pa-te-ardhura-te-fitimi-i-parave\/\" \/>\n<meta property=\"og:locale\" content=\"sq_AL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Hap pas hapi nga faza pa t\u00eb ardhura te fitimi i parave - Journalift\" \/>\n<meta property=\"og:description\" content=\"Ndryshimet e kusht\u00ebzuara nga inovacionet teknologjike vijn\u00eb gjithmon\u00eb nga vendet m\u00eb t\u00eb zhvilluara ku ndodhen selit\u00eb e kompanive m\u00eb t\u00eb m\u00ebdha teknologjike, por ato ndikojn\u00eb nj\u00ebsoj n\u00eb mediat n\u00eb shoq\u00ebrit\u00eb m\u00eb pak t\u00eb zhvilluara. Kjo \u00ebsht\u00eb arsyeja pse \u00ebsht\u00eb shum\u00eb e r\u00ebnd\u00ebsishme q\u00eb vendimmarr\u00ebsit dhe industria e medias t\u00eb kuptoj\u00eb ndryshimet q\u00eb po transformojn\u00eb rr\u00ebnj\u00ebsisht […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/journalift.org\/sq\/hap-pas-hapi-nga-faza-pa-te-ardhura-te-fitimi-i-parave\/\" \/>\n<meta property=\"og:site_name\" content=\"Journalift\" \/>\n<meta property=\"article:published_time\" content=\"2021-07-12T06:49:42+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-07-29T07:26:11+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/journalift.org\/wp-content\/uploads\/2021\/07\/01-Korak-po-korak-od-faze-bez-prihoda-do-monetizacije-1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"632\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Biljana Martinic\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Biljana Martinic\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"15 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/journalift.org\\\/sq\\\/hap-pas-hapi-nga-faza-pa-te-ardhura-te-fitimi-i-parave\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/journalift.org\\\/sq\\\/hap-pas-hapi-nga-faza-pa-te-ardhura-te-fitimi-i-parave\\\/\"},\"author\":{\"name\":\"Biljana Martinic\",\"@id\":\"https:\\\/\\\/journalift.org\\\/sq\\\/#\\\/schema\\\/person\\\/0f500cf8a155c4c76db54c1c7f2b285f\"},\"headline\":\"Hap pas hapi nga faza pa t\u00eb ardhura te fitimi i parave\",\"datePublished\":\"2021-07-12T06:49:42+00:00\",\"dateModified\":\"2021-07-29T07:26:11+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/journalift.org\\\/sq\\\/hap-pas-hapi-nga-faza-pa-te-ardhura-te-fitimi-i-parave\\\/\"},\"wordCount\":3644,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/journalift.org\\\/sq\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/journalift.org\\\/sq\\\/hap-pas-hapi-nga-faza-pa-te-ardhura-te-fitimi-i-parave\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/journalift.org\\\/wp-content\\\/uploads\\\/2021\\\/07\\\/01-Korak-po-korak-od-faze-bez-prihoda-do-monetizacije-1.png\",\"keywords\":[\"ad blockers\",\"Instagram\",\"monetarizimi\",\"personalizimi\",\"Reklamim nativ\"],\"articleSection\":[\"Manaxhimi dhe organizmi\",\"Zhvillimin e Biznesit\"],\"inLanguage\":\"sq-AL\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/journalift.org\\\/sq\\\/hap-pas-hapi-nga-faza-pa-te-ardhura-te-fitimi-i-parave\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/journalift.org\\\/sq\\\/hap-pas-hapi-nga-faza-pa-te-ardhura-te-fitimi-i-parave\\\/\",\"url\":\"https:\\\/\\\/journalift.org\\\/sq\\\/hap-pas-hapi-nga-faza-pa-te-ardhura-te-fitimi-i-parave\\\/\",\"name\":\"Hap pas hapi nga faza pa t\u00eb ardhura te fitimi i parave - 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