vajdica

Serbia, Južne vesti: Monetization through merchandising

Monetization through merchandising is an approach that Južne vesti (JV), a well established and recognized regional outlet from Niš, embraced as part of their business strategy. Namely, they opened Vajdica.be, a web shop for selling T-shirts with illustrations that are characteristic and recognizable for the city of Niš. “This is just beginning. We have opened […]

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