Regional broadcaster TV M from the lakeside town of Ohrid successfully implemented project You are your city aimed at bringing citizens closer to the outlet by encouraging them to become citizen journalists. The idea is to increase the volume of advertisers, which means to increase outlet’s revenue, by increasing TV M website traffic, reach, and visibility, on one side and TV channel viewership, by
Article Archive: February 2022
The small online outlet from the town of Durrës successfully implemented its business plan – developed locally relevant content, improved its technology base, and increased traffic and revenues. “The project had effects on two levels – social and business,” Stela Likmeta, project coordinator and journalist at DurrësLajm, said. On a social level, as she pointed out, they “increased the number of online events and
Magločistač is a local niche media outlet from Subotica, Serbia, that reports on important and fact-based topics none of their competition in the Serbian north dare to report. An added value of this mission-lead media is female leadership. It was established by two professional journalists – Mirana Dmitrović and Natalija Jakovljević, and through the “Media for All” support they added another two women –
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