Articles
Monetisation. That magic word that is being insisted upon more and more recently. As well as on sustainability, more and more on capacity development. We can talk about sustainability, but if we break
Women remain underrepresented in the media in the Balkans, confirming the gender imbalance and showing different forms of women’s invisibility. This has been confirmed by media analysis and gender research conducted within the
We are thrilled to share with you the Evaluation Jury members for the upcoming Deep-Dive Business Consultancies programme designed to level up your media business capacities through strategic guidance and technical assistance. A
Emails are so important for reader revenue-focused news publishers see them as a building block of their strategy. “It’s crazy how outdated it is”, says one respondent in a The New York Times
Digitalization has accelerated the development of the media. Everything has changed except for the need for professional journalism and a well-written text. Also, what remains constant is the audience, whose loyalty always rewards
For almost two years, I had the opportunity to work with the media and mentors through the Media for All project. Initially, I developed an online course that dealt with the development of
Even though at first it was a peculiar novelty that many newsrooms were sceptical about (though some still are), many have been opening its doors to the practice of solutions journalism, in hopes
In the last couple of years, crowdfunding (or online fundraising in general) has become a common topic among, primarily, non-profit organisations in the Western Balkans. It is often (wrongly) perceived as a silver
When we started the project “Media for All”, all of us working together had one thing in common, which led to one goal, and that is to help create possibilities, drive improvements and
One of the issues that many Newsrooms face is an amateur approach to management. Often, media organisations are run by people who might have been brilliant journalists in the past, moved up in
“President Barack Obama was born in the United States. Period,” Donald Trump said during his attempt to enter the White house in the late summer of 2016. For years, he claimed that Obama
The audience expects better and higher quality media content. They want the media to describe the background of the story and to cover the topics continuously and more thoroughly. In general, they don’t
In a saturated media market, media outlets need to compete for ever scattered audience attention. In their daily operations, editors and journalists are often focused on creating new stories, basing their strategies on
A strong business is a carefully planned one, in pace with trends and focused on consumer needs; and this adheres to media industries, too. Being a capitalist economic system, the media industries are
Over the last decade, digital technologies have transformed much of the media industry. Advances in technology have forced media companies to find new ways to create, market, promote and distribute their media content.
The multiple migratory waves of the past decades have contributed to the expansion of the Albanian communities around the world, going from the USA to Australia and later across Europe. Although it is
