May 2021 - Journalift

Media independence in local media: a mission impossible or a challenge that can be overcome?

Categories: Business Development

May 20,
Andrija Vuckovic

Even at a time when there were not as many challenges as those that media face today, it was not easy to secure funding for the normal functioning of local media. By that, I mean really independent local media that did not make compromises on whether something should be published or not, simply because publishing some information might be stepping on someone’s toes. Honestly

[A personal reflection] How Media Daily built its media community

Categories: Branding and Marketing, Business Development

May 20,
Ivana Gazivoda

All of us who work in the media have learned that the only thing that is certain in our business lives is that there is no certainty. We need to listen to our media community, change and adapt to the market on a daily basis. You may notice that I intentionally used the word ‘community’, not ‘audience’, and the reason behind that is that

What can independent media learn from entrepreneurs?

Categories: Business Development, Digital Transformation, Management and organisation

May 19,
Ivan Minić

Watching the media business from the sidelines, albeit often involved in the role of advisor or collaborator on some media projects, I noticed that there are two basic business models that almost all media in our region follow. On the one hand, there are the media that are exclusively oriented toward the commercial interests of their founders and pursue profit at all costs –

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Article Archive: May 2021

Media independence in local media: a mission impossible or a challenge that can be overcome?

[A personal reflection] How Media Daily built its media community

What can independent media learn from entrepreneurs?

Article Archive