Albania, RTSH Korça: Important source of information for citizens

Journalift

Journalift

Post Author

min read

RTS

TV Korça and Radio Korça, local branches of the public service media in Albania, have very important functions and enjoy a high level of trust among their local community, situated in the south-east of the country. This is one of the most significant findings of the Audience Perception and Size survey conducted as part of the ‘Media for All’ project. 

TV Korça achieves very significant audiences’ indicators (daily, weekly and maximal reach) in a very competitive surrounding and has been placed before several national TV stations (for example - RTSH, Vision+ and Ora TV). Additionally, TV Korça has a strong brand awareness and media consumption and is positioned as one of the key sources of information for citizens living in this part of Albania. 

On the other hand, Radio Korça is the leading radio station in the region with highest audiences’ indicators and also considered as the primary source of information for radio listenership in Korça. 

Another research indicated that RTSH Korça is highly gender sensitive media by equally representing men and women and also not gender-determining women’s participation in regular reporting. Likewise, RTSH Korça successfully avoids stereotyping when reporting on gender violence. Stereotypes do not frame minorities’ image either. 

RTSH Korça is part of the Media for All programme, a UK Government founded project delivered by the British Council in partnership with BIRN, INTRAC and Thomson Foundation. The Media for All supports media across the Western Balkans, by providing expert mentoring, training and financial support to engage with and deliver a diverse range of content to all citizens.

About the author:

Journalift

Journalift is an online resource platform with state-of-the-art hands-on practices and knowledge for people who want to know more about media development, media business and the newest trends in the media industry. It has been designed as a knowledge hub focused on the media outlets needs. We see ourselves as ‘game changers’, in the media development community that bring new ideas, innovative tools and result-based approaches to media businesses operation.
Post Author

Author

  • Journalift is an online resource platform with state-of-the-art hands-on practices and knowledge for people who want to know more about media development, media business and the newest trends in the media industry. It has been designed as a knowledge hub focused on the media outlets needs. We see ourselves as ‘game changers’, in the media development community that bring new ideas, innovative tools and result-based approaches to media businesses operation.

Related articles:

Top stories from Journalift:

00-Employment-of-persons-with-disabilities-achieves-their-inclusion
Persons with disabilities are one of the marginalized groups in Bosnia and Herzegovina and Serbia facing discrimination and stigmatization on a daily basis. The definition of a person with a disability is still not constant in BiH, although BiH adopted the UN Convention on the Rights of Persons with Disabilities, but in Serbia by law the term “persons with

Topics:

Latest Articles:

Jun 26
Persons with disabilities are one of the marginalized groups in Bosnia and Herzegovina and Serbia facing discrimination and stigmatization on
Jun 23
Ferizaj/Uroševac-based RTV Tema in the frame of the Media for All project enhanced video production capacities, launched two high-quality TV
Jun 20
Ramize Salihaj is currently with her family at her home in Kosovo to spend her first vacation in her hometown
Jun 16
“Hyperlocal” has been a buzzword in the media for quite a while now. As the concentration of ownership of traditional