Bosnia and Herzegovina, Introducing new and attractive formats

min read

Mostar based online outlet started with the production of podcasts and short video stories in order to enrich its content and strengthen social media visibly. These activities are just part of business plan which is multilayered and focuses on several intertwined segments – straightening social media presence, enriching its content, and launching web-shop and online bookstore.  

So far, the first two activities are fully implemented whilst the last one, online bookstore/web-shop, is at its final stage. explains that by enriching the website content they want to encourage audience growth and bigger engagement on their social media platforms and web portal.

“Since video stories and podcasts have more engaging nature than traditional ways of reporting we will use it to produce content that is diverse and which is relatable to all citizens of Bosnia and Herzegovina. The topics we want to cover will concern minority groups in our country, ecology and green politics, gender equality,” explained Maša Galić from

Creation of a strong and dedicated community means that, if needed, can count on the audience to support their work in the future with donations. is an example of a mission-driven and ideology driven media outlet. They are part of the Centre for Critical Thinking Mostar (CCM), a nongovernmental, non-profit and nonpartisan association, established in 2011 with the purpose of building a culture of human rights and critical thinking. The association is established by the group of independent journalists, writers, and civil activists.

Journalift is an online resource platform with state-of-the-art hands-on practices and knowledge for people who want to know more about media development, media business and the newest trends in the media industry. It has been designed as a knowledge hub focused on the media outlets needs.
We see ourselves as ‘game changers’, in the media development community that bring new ideas, innovative tools and result-based approaches to media businesses operation.

Related articles:

Top stories from Journalift:

Disclaimer: The story was originally published here. In the long history of human existence, the kaleidoscope of professions was continuously changing, reflecting the dynamic nature of our society. From ancient times to the modern era, the number and form of jobs and occupations has undergone a fascinating metamorphosis, influenced by countless factors such as cultural changes, technological advances and


Latest Articles:

Ana Miloš – occupation or  “a perfect literary crime”
Disclaimer: The story was originally published here. In the long history of human existence, the kaleidoscope of professions was continuously
Battling Disinformation: Fact-Checking Challenges in Central and Eastern Europe
Disinformation in Central and Eastern Europe is a major threat to democratic security in Central and Eastern Europe. Disinformation campaigns
K2.0 Becomes the First Independent Media From Kosovo To Launch A Membership Model 
Kosovo 2.0 is an independent media organisation established in 2010 as Kosovo’s very first blogging platform. Over the years, K2.0
Mass protests in Hungary are not enough, media shows its crucial role
Thousands protested in Budapest in mid-February following a child abuse scandal that caused the resignation of President Katalin Novák. The