North Macedonia, KumanovoNews: From local to regional outlet

min read


With the support from the Media for All project KumanovoNews is slowly becoming regional outlet. By now, this small online portal, managed to expand its media production creating multimedia content on significant topics and events from the Northeast region of North Macedonia. 

“Our portal exists for more than 13 years and this is the first project where local outlets are at the centre. Thanks to the support from the program, we started with multimedia production. We are developing regional approach in our work and deepening our connection and relationship with the community,” Suzana Nikolikj, editor-in-chief, said adding that thanks to this approach they are constantly growing.

Since March 2021, KumanovoNews produced around 1.000 short news, 1.060 photos, 6 multimedia video stories, 3 long stories equipped with infographic and 3 stories with graphics. Some of these stories were republished in national outlets. 

This multimedia approach resulted in increased daily readership for 25 % comparing to the period before intervention. 

“When investigative and multimedia articles are published readership goes up to 25.000. Also, the followers on our Facebook page increased from 28.000 up to 31.000,” Nikolikj said adding that they also noticed “increase in readership from the Northeast region and diaspora.”

By now, as a part of the Media for All project, KumanovoNews with the support of Thomson Foundation mentors developed content and marketing strategy, got new website and equipment, straighten their human capacity internally, by hiring new staff, and externally, by spreading correspondent’s network in the region.

Journalift is an online resource platform with state-of-the-art hands-on practices and knowledge for people who want to know more about media development, media business and the newest trends in the media industry. It has been designed as a knowledge hub focused on the media outlets needs.
We see ourselves as ‘game changers’, in the media development community that bring new ideas, innovative tools and result-based approaches to media businesses operation.

Related articles:

Top stories from Journalift:

Đurđa Radulović, from the Center for Investigative Journalism of Montenegro (CIN-CG), is this year’s first-prize winner of the EU Investigative Journalism Award in Montenegro.  Đurđa reported on obstetric violence, revealing outdated practices in Montenegrin maternity wards that the World Health Organization (WHO) recommends reducing or abolishing. View this post on Instagram A post shared by Journalift (@journalift_org) In a


Latest Articles:

Breaking the Silence: A Closer Look at Đurđa Radulović’s Award-Winning Investigative Story
Đurđa Radulović, from the Center for Investigative Journalism of Montenegro (CIN-CG), is this year's first-prize winner of the EU Investigative
Diverse Narratives, Impactful Journalism: Highlights from the 2023 EU Awards
The 2023 EU Award for Investigative Journalism has proven to be an exceptional showcase of talent, diversity, and shifting journalistic
EU Investigative Journalism Awards 2023: Meet the Winners
The EU Investigative Journalism Award 2023 has officially concluded. Celebrating the most compelling investigative stories from the Western Balkans and
Regional Award Jury for the EU Investigative Journalism Awards 2023 Revealed
As the national ceremonies for the EU Investigative Journalism Awards 2023 unfold, we're thrilled to share with you the identities