As the world of media continues to evolve, podcasting has emerged as a rapidly growing form of content creation,…
Author: Jakub Górnicki, Jelisaveta Miletić, Ivan Minić, moderator Sanja Lazić
Language: English
Publication year: 2023
With the wave of discussions, dilemmas and worry that the introduction of Chat GPT created across the industry, media…
Author: Vladimir Trkulja, Ryan Powell, Mite Kuzevski, Sabrina Argoub, moderator Sanja Lazić
Language: English
Publication year: 2023
Newsrooms have a difficult task – not only are they under constant pressure to keep and retain their audiences,…
Author: Marina Zec, Norbert Šinković, Lorin Kadiu, moderator Sanja Lazic
Language: English
Publication year: 2023
The basis of good, reliable, and sustainable media business is growing through a loyal audience base, and that is…
Author: Nataša Ružić, Milka Domanović, Ana Petruševa, Klodiana Kapo and Željko Crnjaković
Language: English
Publication year: 2022
Format: Video
Women journalists, who are majority of the workforce in media across the Western Balkan countries, are especially exposed to…
Author: Vildana Džekman, Duška Pejović, Biljana Bejkova, Maša Mileusić and Željko Crnjaković
Language: English
Publication year: 2022
Format: Video
Longtail articles are articles that for multiple reasons continue to attract audiences and generate traffic, days after they were…
Author: Milena Tihojević, Miloš Stanić, Bojana Trninić, Ivana Pavlović and Željko Crnjaković
Language: English
Publication year: 2021
Format: Video
Media outlets are organizations and businesses, which are often in a different, more specific situation to other more classic…
Author: Jelena Ožegović, David Quin, Vladimir Trkulja, Vitomir Ognjanović and Tamás Bodoky
Language: English
Publication year: 2021
Format: Video
Audience engagement is one of the pillars of the media outlet’s strategy to growth and success. In this business,…
Author: Željko Crnjaković, Dr. Blerjana Bino, Sanja Lazić and Goran Igić
Language: English
Publication year: 2021
Format: Video
Women journalists and editors have long stood as human rights defenders in the society and in the media industry….
Author: Željko Crnjaković, Larisa Halilović, Valbona Kolgeci and Dr. Elena Stavrevska
Language: English
Publication year: 2021
Format: Video
There are many forms of advertising like ads, banners, PR texts, content marketing, etc. In today’s world in which…
Author: Željko Crnjaković, Galjina Ognjanov, Nataša Laković Đukanovic
Publisher: Journalift
Language: English
Publication year: 2021
Format: Video
