Newsrooms have a difficult task – not only are they under constant pressure to keep and retain their audiences, but they’re also facing another issue. Their audiences are getting older, and they need to find ways to make their content interesting and engaging enough for the younger generations. As if that alone isn’t enough, many media outlets are realising that they do not know
If this article was written around 2010, it would probably start with a phrase like “Social media are the future of the media business”. Since then, things have changed a lot and social media are no longer the future, but very much the present of the media business. No matter how skeptical the editors, reporters, and journalists were at the time, Facebook, a social
Many have probably seen the video made from the front pages of every print edition of The New York Times from 1852 to the present day. The video, which is 55 seconds long, is initially dominated by text-only front pages. Later in the video, small black-and-white photos shyly begin to appear, so we can conclude that the newspaper has started publishing illustrations. At the
Two months ago, I had the chance to participate in a conference organised by one of the biggest companies in the world. Among numerous topics covered during the three-day event, several were of particular interest to the participants – understandably, a lot of sessions revolved around discussions for the best and most sensitive ways to cover the war in Ukraine, others included the ever-so-relevant
Twelve media newsrooms from Europe have been selected for an in-depth business support, following a transparent and multi-staged evaluation process. The call was targeted towards mid-sized, regional or local media and niche outlets, with a clearly identified problem they are willing to solve. Selected media will receive customised mentoring and grant support as part of the Deep-Dive Business Consultancy (DDBC) pillar, under the Media
The day is February 20, 2014. While we are in the hotel getting ready to go to the field, we are not aware that the events before us will change the face of Ukraine forever. It was the most dangerous day on Maidan, Kiev’s Independence Square, where thousands of people protested the previous three months because of the president’s decision to not sign the
What can we do to engage new audiences and retain them? How do we make readers engage with our content more? And how do we develop media brand lovers? If these questions occupy your mind too, we are bringing you advice and experience from media professionals and subscription specialists. Content is King We can all agree that quality content is definitely something without which
Capacity building (CB), defined as the process of developing and strengthening the skills, instincts, abilities, processes and resources that organizations and communities need to survive, adapt, and thrive in a fast-changing world, is one of the key tools that Thomson Foundation (TF) uses, together with mentoring and granting, in supporting media outlets in the Media for All (MfA) project. During the initial stage of
Media and information literacy (MIL) is essential to enable citizens’ ability to think critically and click wisely. As UNESCO puts it: “Media and information literacy is an interrelated set of competencies that help people to maximize advantages and minimize harm in the new information, digital and communication landscapes” (MIL definition). This article argues that in addition to policymakers, civil society and educational institutions, media
The media has played a decisive role in covering the COVID-19 pandemic and Russia’s war in Ukraine. However, people have been turning away from the news recently – and the trust in news has fallen as well. These are some of the most notable findings of the 2022 Digital News Report, published by the Reuters Institute for the Study of Journalism. We highlighted key
Impunity, n.: exemption or freedom from punishment, harm, or loss Example: laws were flouted with impunity Source: Merriam Webster dictionary The International Day to End Impunity for Crimes against Journalists was established in December 2013 when the UN General Assembly adopted a Resolution that, among other things recognises that work of journalists often puts them at specific risk of intimidation, harassment and violence and
The COVID- 19 pandemic turned the world upside down, media industry included. Many media shut down forever, while at the same time, remote work and life behind closed doors revealed untapped opportunities for media and e-commerce, which had unprecedented growth. In fact, e-commerce had bigger growth during the first three months of the pandemic than during the previous ten years of existence. As a
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